your privacy matters to us

At Actuals, we are committed to protecting your personal data and respecting your privacy. This privacy policy explains how we collect, use, and safeguard your information in accordance with applicable data protection laws.

what information do we collect about you?

We may collect the following information:

• Personal information: Data you provide when registering for webinars, subscribing to newsletters, requesting white papers, filling out forms, or contacting us via email or social media.
• Website usage data: Information about your interaction with our website, collected through cookies and other tracking technologies.
• Feedback: Voluntary feedback from surveys, reviews, or similar activities.

how do we use your information?

We use your information to:

• Provide you with requested services, such as webinar details, white papers, or newsletters.
• Process orders and manage your account.
• Improve your website experience and personalize content.
• Send marketing communications, with your consent, about our products and services.

Your information is not processed for any purpose other than those stated here without your explicit consent.

tracking and analytics

To enhance your experience and analyze website performance, we use the following tools:

• Google Analytics and Google Tag Manager
• HubSpot (including forms and engagement tracking)
• Leadinfo for B2B traffic analysis based on IP addresses (IP addresses are not stored).
• LinkedIn Insights Tag for tracking ad performance and conversions.

These tools may collect data such as IP addresses, browser details, website usage patterns, and information through cookies. Cookies may be used to track user interactions and improve website functionality. For more details on how these tools process data and their use of cookies, please consult their respective privacy policies.

your rights

You have the right to:

• Request access to the personal data we hold about you.
• Correct inaccurate or incomplete information.
• Request the deletion of your data (“right to be forgotten”).
• Restrict or object to the processing of your data.
• Request the transfer of your data to another provider (data portability).
• Withdraw your consent at any time without affecting the legality of prior processing.

To exercise any of these rights, please contact us using the details below. You also have the right to lodge a complaint with a supervisory authority if you believe your data has been misused.

marketing communications

If you’ve opted in to receive marketing communications, you may unsubscribe at any time. Contact us to update your preferences or opt out of marketing emails.

data security

We implement appropriate technical and organizational measures to protect your data from unauthorized access, alteration, or destruction. For third-party services, we rely on their compliance with industry-standard security practices.

links to third-party websites

Our website may include links to external sites. We are not responsible for their privacy practices. We encourage you to review their privacy policies when visiting these sites.

changes to this privacy policy

We may update this policy periodically. Updates will be posted here, and significant changes will be communicated directly when feasible.

Last updated: January 2025